Many, if not most, of us in the adult industry have had problems with Facebook. Account deleted? Page disabled? Account hacked? Trademark infringement? Here is a list of links that will help you to deal with all of these.
How do you link a Facebook Page to Twitter? This has been a big question that people ask all the time. It is called syndication when you post on one source and it shares that same post in multiple locations.
I am going to tell you how to link your Facebook to your Twitter. Then I am going to tell you why you shouldn’t do it.
How to Link your Facebook Page to Twitter
First things you need to have are 1. a Facebook account and 2. a Twitter account.
Then go to www.facebook.com/twitter
Click the “Link to Twitter” button next to your fan page and you are done.
You can also choose what content is shared from Facebook to Twitter. For instance you want to share updates but not events, or photos but not links. You can customize your syndication so not everything you post on Facebook is simultaneously posted on Twitter.
Why you should say no to syndication
Facebook and Twitter are two very different social networks. They are used for different purposes, in different ways. They have different audiences and different voices. Many of us in adult avoid Facebook because too many profiles and pages get deleted. But for those of us who do use Facebook we have figured out that the best way to stay on Facebook is to keep our posts clean. Well, on Twitter we don’t really have to worry about that. So to say that the audiences are different, and the posts that are acceptable are different is a pretty gross understatement.
- Twitter is limited to 140 characters and Facebook is not. So when you post on Facebook, and it is longer than 140 characters, you will get a post on Twitter that will be truncated.. The problem with this is that it becomes obvious that you are posting from another account.
- Truncated posts. The problem with having a truncated post is that your tweet is being cut off mid thought or sentence. If the person is interested in reading the rest they will have to click the link and go to another platform to read the rest of the post. Though the pornsters on Twitter are use to clicking links, they will not be as thrilled to click a link that takes them to a post that has been made Facebook acceptable.
- Phoning in your Social Media. No one likes to think that your social media account is not actually you. They want your Twitter to be you tweeting and know that you are there to respond to them if they interact with you. A post coming from Facebook demonstrates that you are not interested in being on this social platform and that you just want to get your information out to the world.
- Duplicate Posts. If you are posting the same thing on both the social networks, the part of your audience that does follow you on both will be bored. The audience that is looking into your and checking out your two profiles will see that they are the same and not find any reason to follow both.
Facebook has added a great new feature for Fan Pages, the ability to unlike a page or person. Are spammers plaguing your Fan Page? Do you have fans who post inappropriate content? Now you can do something about it besides just deleting the post.
In February, Facebook made some big changes. One of them was allowing Fan Pages the ability to like other Fan Pages.
Well, some pages started Liking pages and then posting inappropriate content on their wall. The page could remove the content, but they could not do anything about the page that Liked them. So they were being left open to more spam, plus they were also getting associated with these pages by being listed on their Likes. So, for example, if a hate group Liked your page, you would be listed on their page among the pages they Liked. With the Fan Page’s ability to set their featured page, you might even be a featured Like, displayed prominently on their sidebar.
Facebook now allows Fan Pages to remove a Like from their page. You can “unlike” them, even ban someone so they will not be able to post or otherwise interact with your page.
This new feature doesn’t just let you kick people off your page, it will also help you engage better. You can now sort your fans by people and pages, so you can see everyone who Liked your page. This gives you more opportunity to interact with other pages and deepen your Facebook relationships.
Keep in mind, if you are posting content on other people’s pages, you can now be removed. If you get banned by pages, you might also risk catching the attention of Facebook and getting deleted from Facebook for spam. So when you post on another Fan Page wall, make sure it is quality engagement and not spam.
Yesterday the new Fan Page dropped for all Facebook users. Many of us converted our Fan Pages in February when we were first given the option, and because of this we experienced the plusses and minuses of what the new page was about. In fact, we even started an online rally against some of the negatives of the Fan Page wall. Our cry to bring back chronological posts was a success. So the early adopters helped pave the way for the rollout.
Many people in the Adult Industry are leery of Facebook pages, and for good reason. However, the new layout and functionality will actually make it easier for the Adult Industry to interact with people in a way that does not violate the Terms of Service. If you are using the new features of the Fan Page to interact with other pages and engage in discussions, you won’t be flagged – unless you are spamming. These new engagement opportunities are paving the way for Adult Industry sites to start using Facebook in ways that are actually beneficial.
- Your Fan Page is visually more like a profile now. This will make it easier for people to
engage with you, because familiarity breeds comfort.
- You also have the ability to use Facebook as your Fan Page identity or brand. Now you can interact with other pages, post on their walls and comment on their posts. This will dramatically help with engagement and networking. Previously, you could only interact with people as your business or brand if you were on your own Fan Page.
- The best part of the new functionality is notification. When someone comments on a post, you will receive an email (if your settings are set to do so) and you will see a notification alert just like you would if you were normally using Facebook. This is a great way to know when people are interacting, so you can respond. The notifications will also let you know when you have new fans. Now you can see your number of Likes increasing and you’ll know who recently Liked you. This is great for demographics and networking.
No doubt there will a lot of discussion about the new Fan Page as it is released for everyone. Stay tuned!
PornoBobbie is this week’s Feature Friday Photo. Not only is Bobbie a sexy porn star but he is also a talented writer. He posts frequently to his blog, The Life and Times in Pornolandia, which chronicles his adventures in the San Fernando Valley as a porn star and writer, and the general craziness of life. Bobbie is another example of a porn star who can write! He is funny, witty, provocative and alluring. He is also a great Twitter tweep. Always good for an interesting tweet, I recommend you give him a shout. I also love this picture, he looks academic and devious. My favorite combination.
Read Bobbie’s blog at The Life and Times in Pornolandia
Follow PornoBobbie on Twitter @PornoBobbie
Talk to PornoBobbie on Black Book Buddies!
Facebook is getting engaged! On Friday the new Fan Page design was released. The biggest news from the announcement is the ability to use Facebook as your Fan Page. For the adult industry, getting the full benefit out of the Fan Page has been a challenge. However, things just got a little easier.
Adult industry Facebook sites have been relegated to posting only on their Fan Pages, and even then they tend to get deleted because of these posts. Often times, people’s admin profiles get deleted as well, if they have used their admin profiles to network on Facebook on behalf of their Fan Page.
The rule of thumb for having an adult site on Facebook is: keep it rated PG. Other people are posting PG-13 and R rated content, but if you are in the adult industry you are going to be scrutinized more heavily. So tread lightly and you will be fine. The real purpose of your Fan Page is to get people off Facebook and onto your site, so use it to transition platforms and as a way to engage with your fans.
The new engagement ability makes this last part much easier to do. You no longer have to network with your personal profile; you can focus all your engagement efforts onto your Fan Page.
What this means
When you go to your Fan Page, in the right hand menu bar, at the very top, there is a line that says “Admins”. This shows you who the administrators are for your site, and is only visible to them. Fans do not see this. Directly under that line is a list of Fan Page operating options:
The first line says “Use Facebook as…”. This allows you to operate Facebook as your Fan Page. You can post comments on people’s posts, “Like” other pages and post on walls as your Fan Page name. You can do nearly everything you would do as a profile.
This means you can use Facebook as your business or brand, while keeping all your brand activity tied to your Fan Page.
Previously, if you wanted to comment on pages or posts as your brand you couldn’t do it. Many people would create additional profiles for their businesses just so they could talk to people on Facebook in a location other than their Fan Page. There are many businesses who opted to only have a profile instead of a Fan Page because of this limitation. However, this limited them to a fixed number of friends. They also risked being deleted, because you are not supposed to use personal profiles for business purposes. That is why Fan Pages were created .
How it affects engagement
The simple Facebook rule for business is this:
If you want to have an effective Fan Page, you need to talk to your fans.
If you talk to your fans you will increase your reach. You will be passively networking through your interactions with people. This was easy to do with a profile and hard to accomplish with a Fan Page. Now you can post everywhere! You can put your business page in front of as many folks as you are willing to talk to! You just increased your capacity to network infinitely.
Where Adult has to be careful
The new engagement puts you at a higher risk for being flagged for spam. Just because you can now post anywhere, it does not necessarily mean you should. You can still be marked as spam if you are not using your new communication channels with care.
Remember, engagement is about talking to people, not about putting your link out there as much as you can. If you join conversations, and have something interesting to say, you will get people to your page and your website.
Adult Fan Pages cannot have profile images that are too provocative or sexy. Make sure your comments are not just limited to posting links or photos - in fact I would avoid this. Join conversations and try to encourage people to visit your Fan Page, then make it easy for them to find your website.
Most of us have just gotten use to the last batch of changes on the profile. Now Facebook has just done a major overhaul on the Fan Page. Last Friday, Facebook announced they have made changes – not just to the layout, but to the functions of the Fan Pages as well. Many people in the adult world have had a lot of challenges using Fan Pages, but many of us still use them. This new functionality might help get the word out about your page without having to rely on advertising (which is basically impossible) or posts, which are not necessarily shared because of content.
Profile style layout
The layouts now share the same style as the redesigned profile. This streamlines pages and profiles, making them easier for people to use, because they share similar features.
Posting as a Page
You now have the option to post comments on other people’s pages and profiles as your professional page name. This is a big benefit for increasing engagement for your page. As an adult page, you can now comment as your “brand” name on others’ posts or walls. This allows for increased visibility for your page while you interact more with your fan base. But you still have to be careful of being flagged for spam!
The photo strip we have become accustomed to seeing on our profiles is now on your page. Instead of the photos being the most recently tagged images of you, they are the five most recently uploaded photos. This can only be done by the admin, but if you post your pics carefully you can create a really nice photo strip that helps your branding.
Change your Category
You can now change the category of your fan page. It used to be that once you picked a category for your page you were stuck with it. Maybe you set yourself up as entertainment, but now you want to switch to personality or to a brand. Now you can!
A page can now Like another page. These Likes are featured on the left side panel of your page. Beyond that, you can assign “Featured Likes”, meaning you can designate special pages you want to focus on. This is a fun way to show favor to another page by giving them what amounts to prime passive advertising real estate on your page.
Featured Page Owner
Just like Featured Likes, you can feature a page owner. This will also appear on the left side panel of your page. This is a great way to draw attention to a specific person.
This is the big bad! Facebook is now filtering your wall posts. You have 2 choices. One is to only display the posts from your page, which will show chronologically. The other is to display all posts. Facebook is filtering the “everybody” setting by popularity. So, not all posts, tags or mentions will be displayed on your wall. Plus, to be even more frustrating, they are not being shown chronologically either. Posts from today might be directly above a post from last week, or a post from three weeks ago might be at the top of your wall!
That’s the overview of the latest changes. I will explore these a bit further and give some tips on how these can work to the advantage of your adult fan page! Stay tuned!
In a bid by MySpace to become relevant again, they may be trying to accomplish this by joining forces with the very network that made them obsolete. MySpace and Facebook announced last week that they were deepening their connection by integrating Facebook Connect to MySpace.
Porn and adult entertainment has dominated MySpace and struggled in Facebook. This new connection may level the playing field for the adult industry in social networking.
Integrating Facebook Connect means that MySpace users will be able to login to the MySpace accounts using their Facebook login. But why would you want to do this?
Essentially what this is doing is mushing the two sites together, creating a cross-platform relationship. Your likes and interests from Facebook will be imported into MySpace, encouraging MySpacers to engage in ways that extend beyond music and porn.
However the big change that makes the adult industry able to engage more effectively on both platforms is the integration of the “like” button to MySpace. People will now be able to like MySpace pages and have that appear on their Facebook newsfeed.
The integration may also allow people to compartmentalize their interests. Facebook can be primarily used for socializing and more PG-13 entertainment; movies, music and adult entertainment can be focused on MySpace.
So if you have a page that would not be allowed on Facebook, you are now given an opportunity for viral marketing on Facebook through a platform that accepts your content.
If you thought having an adult Facebook page was hard to accomplish, try running an adult ad. It is almost impossible. Even running content that is considered family friendly can be really hard to maintain due to the strict rules set forth by Facebook.
To run a successful ad campaign on Facebook you have to start with the content of your page. Your content has to be deemed acceptable, and Facebook has some pretty strict guidelines. Many of these seem pretty simple and straightforward. But the reality is, when you are on the network and doing your thing, it can be pretty hard to color within the lines.
Facebook Rules for Advertising:
- Ads must directly relate to the content on the landing page.
- Ads must clearly represent the company, product or brand that is being advertised. Products or services promoted in the ad must be directly available on the landing page.
- Ads cannot insult, harass or threaten a user.
- You cannot have an ad that is advertising something different than the page it is linked to.
- You cannot pretend you are a different company or a different person than you actually are.
- You cannot tease or taunt people in your ad to get them to click on the ad.
- Ads that contain a URL or domain in the body must link to that same URL or domain.
- Landing pages cannot generate a pop-up (including “pop-overs” and “pop-unders”) when a user enters or leaves the page.
- If you show a web address in your ad, the ad must link to that web address. So you cannot have a web address but have the link go somewhere else.
- When you click on the ad it cannot take you to a page that has pop-up ads or pop-up pages.
- Any targeting of ads based on a user attribute, such as age, gender, location or interest must be directly relevant to the offer, and cannot be done by a method inconsistent with privacy and data policies.
- Ads with adult themes, including contraception, sex education and health conditions must be targeted to individuals at least 18 years old. Platform ads should do this via Demographic Restrictions, not by obtaining user data.
- When you target an ad to your audience, it has to be directly related to the content you are advertising. So if you are advertising a dating site, it has to be directed to singles.
- Any ad with adult content can only be directed to people 18 and older.
- Adult content, including nudity, sexual terms and/or images of people in positions or activities that are excessively suggestive or sexual, or provocative images in violation of community standards;
- Adult friend finders or dating sites with a sexual emphasis;
- Adult toys, videos or other adult products;
- Ads must not be false, misleading, fraudulent, or deceptive.
- Ads will not be permitted in cases where a business model or practice is deemed unacceptable or contrary to Facebook’s overall advertising philosophy.
- Porn. Naked pictures. Sexual pictures. Naughty words. Violence…in a nut shell. Nope, probably no nut-shells either.
- Dildos, vibrators, strap-ons, lube, and pretty much anything you would find in a sex shop.
- You cannot lie in your ad.
- You can’t go against the code of ethics in the Facebook Terms of Service.
Most people in the adult industry will find advertising on Facebook pretty difficult. Some of you will be able to do it, depending on what your website or content is, some might not. Learning the rules are the only way to know if you can.
Stay tuned for the next post on porn stars advertising on Facebook and learn some tips and trick on how to run a Facebook ad if you are in porn.
Facebook owning the rights to our photos is something most of us never think about when we use it. But if your photos are part of your business or professional image, then this might be a big concern for you.
The Facebook Terms of Service state:
- For content that is covered by intellectual property rights, like photos and videos (“IP content”), you specifically give us the following permission, subject to your privacy and application settings: you grant us a non-exclusive, transferable, sub-licensable, royalty-free, worldwide license to use any IP content that you post on or in connection with Facebook (“IP License”). This IP License ends when you delete your IP content or your account unless your content has been shared with others, and they have not deleted it.
What this means is that when you post photos on Facebook you give permission to Facebook to use that content, however they only have the right to use your photos in connection with Facebook or Facebook promotions, like television or internet ads.
The exception to this is if you have your privacy settings to only show your photos to your friends list. Facebook will respect your privacy settings.
When you delete your account, Facebook no longer has rights to use your photos. But there is a catch. This is only true if you have all your photos set to be visible only to your friends. If they are visible to friends-of-friends, networks or the public, then Facebook has rights to use them whether you have an account or not. Also, if you post a picture on a friend’s wall, and they do not have their profile set to private, then Facebook has the rights to those pictures too.
The likelihood that Facebook is going to use your photo is pretty slim. And if they do use it, it will only be used on Facebook or for Facebook promotions.
If this is a concern for you, there are a few ways you can help prevent unwanted distribution of your photos.
- Put a watermark on your photo, or put a line of text on it that says “this photo is the property of…” This will also help prevent people from snagging your images. A watermark or line of text won’t technically prevent Facebook from using your photo, but it does greatly reduce the possibility.
- Change your privacy settings to “Friends Only”. This will only allow your friends to see your photos. However, public figures like porn stars, dancers or prominent business people, most likely want their images available to everybody.
- As an adult star or dancer, you can use your publicity shots or teaser pictures exclusively in your profile, since you probably don’t mind if people share them.
Read about how not to get deleted from Facebook! More information on Facebook practices for Adult Entertainment.
Seriously, who actually reads the Terms of Service for Facebook? Pretty much nobody. So, we scoured the TOS so you wouldn’t have to.
Rule: You will not send or otherwise post unauthorized commercial communications (such as spam) on Facebook.
What it means: Spam is the posting or emailing of unwanted messages, updates or links. It is also sending the same update, message or link over and over and over again. It is unwanted porn links, unwanted money-making scams, illegal services like multi-level-marketing (MLM) schemes. Facebook wants people to use their profiles for cordial communication – friends communicating with friends. So basically “advertising” through your personal account will be considered spam. Though talking about your business on your personal account is ok.
Your Business on Facebook
Rule: You will not use your personal profile for your own commercial gain.
What it means: Your personal profile is meant to be for communicating with your friends. In theory, these are people you actually know. You are supposed to post updates about your life and comment on your friends’ updates. This is not meant to be used for business. You are not supposed to advertise or promote your business, even if you are your business. You can talk about your business, just not in a way that says “come buy my product or service”.
Your Facebook Name
Rule: If you select a username for your account we reserve the right to remove or reclaim it if we believe appropriate (such as when a trademark owner complains about a username that does not closely relate to a user’s actual name).
What it means: Facebook allows you to select a “username” for your account. This lets you identify yourself to your friends in a way other than your real name. If your real name is Jo Smith but everyone knows you as Cool Cat Jack, you can create a user name as Cool Cat Jack. That is the name that will show up on your profile and is the name that your friends will see. But if you chose something that is X rated, or not appropriate, then Facebook can delete your user name. Pick something that is no sexier than a PG 13 rating…to be on the safe side you might even want to keep it PG. Facebook can also drop a user name if you are using someone else’s name – famous brand or person. Because Facebook does not have a verified account system like Twitter, the “owner” of that name generally has to file a complaint that you are using it. So if you are using your stage name you should be fine.
What can I post?
Rule: You will not post content that: is hateful, threatening, or pornographic; incites violence; or contains nudity or graphic or gratuitous violence.
What it means: Basically keep whatever you post to a PG13 rating. Keep the conversation casual. Don’t post links to a porn site. Post links to an intermediate site like a page that has a warning like “this site contains adult material; if you would like to continue click enter”. If you get people who post nasty or threatening things on your site, don’t post mean or hateful comments back. Just delete their comment, or respond with “sorry you feel that way.” If you get mad and say something nasty, you risk getting booted off Facebook.
In the adult industry we have to be extra careful. There is a definite bias against us on Facebook. So to be sure that you are not deleted, you just need to toe the line and always take the high ground. Where other people might get some wiggle room to say ugly things or post questionable content, unless they are doing it all the time it will be over looked. But if we do it, because we are in the adult industry, we won’t be given the benefit of the doubt. So better to be cautious than be deleted.